Privacy Policy

The Privacy Policy describes how Western Industries-North, LLC, and its subsidiaries (collectively, “Western Pest Services,” “us,” “we,” and “our”), collect, store, use and disclose personal information about you. This Privacy Policy applies to information we collect or receive when you visit or use our website (“Site”); contact our customer service team; engage with us on social media; communicate with us; apply to work for us; consider or apply for franchise or ownership opportunities; use, request, purchase, obtain or consider our pest, wildlife, termite, bed bug, or mosquito control services (our “Services”); or otherwise interact with us.

This Privacy Policy does not apply to information collected in the course of, or in connection with, your work for us as an employee or independent contractor. If you have a disability and need to receive this Privacy Policy in a different format, please contact us at [email protected].

Please read this Privacy Policy carefully to understand our policies and practices. By using the Sites or providing your personal information to us, you signify that you consent to the use of your information in accordance with this Privacy Policy. If you do not agree with any term in this Privacy Policy, you should not access and use the Website or Apps and please do not otherwise provide us with any personal information.

Sources Of Personal Information

We collect, and in the preceding 12 months have collected, personal information in the following ways:

• Directly from you. We collect contact information, identifiers, personal characteristics or traits, financial information, commercial information, audio/visual data, professional or employment information, education information, and sensitive information that you provide directly to us.
• When you visit our locations. When you visit our offices or facilities, we also collect contact information and audio/visual data.
• Automatically. When you access our Sites, we collect identifiers, geolocation data, and internet or electronic usage data using tools like browser cookies.
• From third parties: We may collect contact information, identifiers, personal characteristics or traits, commercial information, audio/visual data, professional or employment information, education information, and inferences from third parties including our vendors, clients, recruiters, suppliers, and service providers.
• From our employees or job applicants. We collect contact information, identifiers, personal characteristics or traits, financial information, commercial information, audio/visual data, professional or employment information, education information, and sensitive information from our current or former job applicants, contractors, and employees.
• Social media platforms. Depending on the information you choose to share and your privacy settings, we may collect contact information, identifiers, audio/visual data, personal characteristics or traits, geolocation data, commercial information, professional or employment information, internet or electronic usage data, and inferences. Based on the way you have set your privacy settings on your social media accounts, most social media platforms, like Facebook and Instagram, analyze data about how you interact with our Sites and combine it with information on other users to provide us information about you. In addition, we may receive information about you if other users interact with us on social media and information about you is visible to us, for example the fact that you are “friends” or other public-facing profile information

What Information is Western Gathering About its Visitors?

Every computer connected to the internet is provided with a domain name (e.g. google.com) and an IP Address (e.g. 192 164 13 145). When a visitor requests a page from within the westernpest.com website, our web servers automatically identify and log the HTTP request that is made to our web server. The information reveals nothing personal about you.

Categories of Personal Information We Collect

The type of information that we collect depends on your interaction and relationship with us. We collect, and in the preceding 12 months have collected, the below categories and types of personal information with your consent or as otherwise required or permitted by law.

• Contact Information. We collect full name, email address, current and prior address, telephone number, and business contact information.
• Identifiers. We collect social security number, driver’s license number, passport number, state identification card number, I-9 documentation, internet protocol address, social media handles or IDs (such as your Facebook ID), account usernames and passwords, and signature.
• Personal Characteristics or Traits. We collect date of birth, gender, age, nationality, racial or ethnic origin, religion, marital status, citizenship status, military or veteran status, and disability information.
• Financial Information. We collect tax identification number, financial or bank account information, tax-related information, wire instructions, payment card number, payment card expiration date and CVV code, and billing address. If you apply for franchise or ownership opportunities or apply for financing, we may also collect information concerning your credit history, income level, personal wealth, and financial condition.
• Commercial Information. We collect records of products or services purchased, obtained, or considered and purchasing histories.
• Internet or Electronic Usage Data. We collect data related to network and website interaction history, IP address, website cookie information, interaction with advertisements, and browsing time.
• Audio/Visual Data. We collect audio, electronic, photographic, visual, or similar data including videos, photographs, and audio recordings.
• Geolocation Data. We collect geolocation data including the general region or area from which you access our Sites.
• Professional or Employment Information. If you apply for franchise or ownership opportunities, for financing, or to work for us, we will collect certain professional or employment information. We collect job application details, previous work history, current employment information, and professional memberships and certifications.
• Education Information. If you apply to work for us as an employee or independent contractor, we will collect education history, degrees, transcripts, qualifications, and certifications.
• Sensitive Information. Where permitted by law, we may collect social security number, driver’s license number, passport number, state identification card number, racial or ethnic origin, religious or philosophical beliefs, or union membership, health information, and sexual orientation.
• Inferences: We use information from the categories of personal information described above in order to create a profile about you, to reflect your preferences, characters, behavior, and attitude.

Purposes for Collecting Personal Information

We use personal information for the following business and commercial purposes:

• Providing Our Services. We use contact information, identifiers, financial information, commercial information, audio/visual data, and professional or employment information to allow customers to contract for and purchase our Services, provide the products and Services we have contracted for, process payments, and provide updates and reports requested by customers.
• Transactional Purposes. We use contact information, identifiers, financial information, professional or employment information, and commercial information to: (i) communicate with you; (ii) provide you with customer assistance; (iii) administer contracts with our vendors, customers, and service providers; and (iv) provide supporting business activities such as billing and collections, procurement, and tax related activities.
• Recruiting and Hiring. We use contact information, identifiers, audio/visual data, professional or employment information, education information, financial information, sensitive personal information, and inferences to make informed decisions on recruitment and assess your suitability for the role, communicate with you about your application, respond to your inquiries and schedule interviews, and to reimburse you for any agreed expenses incurred in the application process.
• Background and Credit Checks. We may require our applicants to complete a background check to verify your identity, check for criminal history, check your credit worthiness, and confirm the validity of your application. We use identifiers, personal characteristics or traits, professional or employment information, non-public education information, and sensitive information to enable the completion of the background check.
• Financing. We use contact information, identifiers, financial information, commercial information, professional or employment information, and inferences to evaluate your application to obtain credit or financing from us.
• Franchisee Assessment. We use your contact information, financial information, identifiers, personal characteristics or traits, education information, and inferences in order to assess your suitability to become a franchisee or owner. We may combine the information you provide to us with information we obtain from third parties, such as credit reporting agencies and public records databases. We use this information to conduct due diligence on potential franchisees and owners.
• Business Operations. We use contact information, identifiers, personal characteristics or traits, financial information, audio/visual data, professional or employment information, education information, sensitive information, and inferences for our day-to-day business operations including maintaining records, manage our facilities, planning, budgeting, calibration, headcount, database administration, diversity metrics, surveys, evaluations, reports, compliance, regulatory, audit, investigative and disciplinary purposes and other ethics and compliance reporting tools, and to support our business operations.
• Analytics. We use identifiers, internet or electronic usage data, geolocation data, commercial information, and inferences to analyze preferences, trends, and statistics.
• Marketing and Promotional Purposes. We use contact information, identifiers, financial information, professional or employment information, internet or electronic usage data, geolocation data, and inferences to improve our marketing efforts, conduct market research, prospect for new clients or consultants, engage in client relationship management, client engagement, administering promotions, and to provide you with information about us including personalized marketing communications.
• Maintenance and Improvement of our Sites and Systems. We use contact information, identifiers, geolocation data, and internet or electronic usage data to improve our Sites and systems, provide and maintain functionality on our Sites and systems, help us diagnose technical and service problems, and administer our Sites and systems. Maintenance of our systems includes activities such as applying security controls for company systems, providing new system implementations, applying change management processes, and providing IT Service Desk/Help Desk Support.
• Develop and Improve Our Services. We use contact information, identifiers, financial information, commercial information, personal characteristics or traits, geolocation data, internet or electronic usage data, audio/visual data, inferences, and professional or employment information to help us develop new products and services and to improve and analyze our existing service offerings.
• Security and Fraud Prevention. We use contact information, identifiers, personal characteristics or traits, financial information, commercial information, internet or electronic usage data, audio/visual data, geolocation data, professional or employment information, education information, sensitive information, and inferences to: (i) protect us, our employees, and our Sites, premises, assets, systems, products, services, and intellectual property from fraud, theft, and misconduct; (ii) enforce our policies and terms; (iii) conduct vendor due diligence; and (iv) detect and prevent fraud, theft, and misconduct including by verifying the identity of those we are conducting business with.
• Legal: We use contact information, identifiers, personal characteristics or traits, financial information, commercial information, internet or electronic usage data, audio/visual data, geolocation data, professional or employment information, education information, sensitive information, and inferences to comply with our legal obligations, including reporting requirements, and defend ourselves in legal proceedings, and protect our company and our property, employees, and others through legal proceedings.
• Other Purposes: We may use contact information, identifiers, personal characteristics or traits, financial information, commercial information, internet or electronic usage data, audio/visual data, geolocation data, professional or employment information, education information, sensitive information, and inferences for other reasons we may describe to you.

How We Disclose Personal Information

We disclose personal information in the following circumstances:

• Service Providers. We may share personal information with vendors and service providers who support the operation of our services, website, and our business and who need access to such information to carry out their work for us (including, for example, cloud hosting, payment processing, order fulfillment, email delivery, marketing, insurance, operating systems and platforms, transportation, and customer support services). In some cases, the vendor or service provider may directly collect the information from you on our behalf. In the past 12 months, we have disclosed contact information, identifiers, personal characteristics or traits, financial information, commercial information, internet or electronic usage data, audio/visual data, geolocation data, professional or employment information, education information, sensitive information, and inferences to our service providers.
• Affiliates. We may share personal information with and among our parent company, subsidiaries, affiliates, or their successors or assigns. A list of such companies is available at https://www.rollins.com/businesses. In the past 12 months, we have disclosed contact information, identifiers, personal characteristics or traits, financial information, commercial information, internet or electronic usage data, audio/visual data, geolocation data, professional or employment information, education information, sensitive information, and inferences to our affiliates.
• Analytics/Advertising Partners. We may share personal information with third party analytics or advertising partners, including social media platforms and networks, who provide analytics or marketing and advertising services to us. In the past 12 months, we have disclosed identifiers, commercial information, internet or electronic usage data, geolocation data, and inferences to our service providers.
• Professional Advisors. We may share information with professional advisors, such as lawyers, bankers, tax consultants, auditors, and insurers where necessary in the course of the professional services that they render to us. In the past 12 months, we have disclosed contact information, identifiers, commercial information, financial information, professional or employment information, education information, sensitive information, and inferences to our professional advisors.
• Government Entities. We share information with regulatory and government entities including government, administrative, law enforcement and regulatory agencies, tax authorities, and other public agencies or authorities if we think we should in order to comply with any applicable law, regulation, legal process, or other legal obligation. This includes cooperating with law enforcement when we think it is appropriate, obtaining legal remedies or limiting our damages, and to enforce or protect our contracts, legal rights or the rights of others, including by responding to claims asserted against us. In the past 12 months, we have disclosed contact information, identifiers, personal characteristics or traits, financial information, commercial information, professional or employment information, and sensitive information to government entities.
• Corporate Transaction Recipients. We may share information with potential investors, purchasers, merger partners, and their advisors in the event we: (i) sell or transfer, or are considering selling or transferring, all or a portion of our business or assets; or (ii) are considering or engaging in any reorganization, conversion, merger, sale, joint venture, assignment, transfer, or disposition of all or any portion of our ownership interest, business or operations; or (iii) are soliciting or accepting investments. We have not disclosed any personal information to corporate transaction recipients in the last 12 months.
• Other Reasons. We may disclose personal information for other reasons we may describe to you, including if you consent to the disclosure or direct us to disclose your information.

We Combine Information

We combine information we obtain from different sources with publicly available information, including to create inferences about you. For example, we may combine information we have collected offline with information we collect online. We combine information we have collected across other third-party sites. We combine information across devices such as computers and mobile devices. We may also combine information we get from a third party with information we already have.

Sensitive Personal Information

Unless specifically requested, we ask that you not send us, and you not disclose to us, through the Services or otherwise, any Sensitive Personal Information (e.g., social security number, taxpayer identification number, passport number, driver’s license number or other government-issued identification number, credit or debit card details or financial account numbers with or without any code or password that would permit access to the account, credit history, information on race, religion, ethnicity, sex life or practices or sexual orientation, medical or health information, genetic or biometric information, biometric templates, political or philosophical beliefs, political party or trade union membership, background check information, judicial data such as criminal records, or information on other judicial or administrative proceedings).

How Long We Keep Personal Information

We will retain and use your information for as long as we need it to provide you services or products, or as long as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. When we process personal information for marketing purposes, we process the data until you ask us to stop and for a short period after this (to allow us to implement your requests). We also keep a record of the fact that you have asked us not to send you direct marketing so that we can respect your request in the future.  We use the following criteria to determine retention periods:

• how long the information is needed to provide our services and operate our business;
• whether there are contractual or legal obligations that exist that require us to retain the information for period of time;
• whether any law, statute, or regulation allows for a specific retention period;
• whether an individual has agreed to a longer retention period;
• whether the data is considered to be sensitive data; and
• what the expectation for retention was at the time the data was provided to us.

How Does westernpest.com Protect My Personal Data?

Western Pest Services uses reasonable precautions to keep the information disclosed to us secure. We have implemented security policies, rules, and technical measures to protect your personal data from unauthorized access, improper use or disclosure, or unauthorized modification.

We also advise all Western employees about their responsibility to protect customer data, and we provide them with appropriate guidelines for adhering to our company’s business ethics, standards, and confidentiality policies.

Sensitive and private data exchange between the Site and its Users happens over an SSL secured communication channel and is encrypted and protected with digital signatures.

Western does not sell, trade, or rent Users personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates, and advertisers for the purposes outlined above.

We may use third party service providers to help us operate our business and the Site or administer activities on our behalf such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.

What Other Information Does westernpest.com Request?

We may also request your email address or mailing address for the purposes of conducting a survey, adding you to our mailing list or to have someone contact you for additional information by your request. Whenever we request the identity of a visitor, we will clearly indicate the purpose of the inquiry before the information is requested. We maintain a strict “No Spam” policy that means we do not intend to sell, rent, or otherwise give your email address to a third party without your consent.

In addition, Western Pest Services will not send you an email that you have not agreed to receive. If you are a member of our mailing list, you will be contacted with announcements, news, and new products and services. You have the option of “Unsubscribing” from our mailing list at any time, thereby disabling any further such email communication from being sent to you. If you wish to have specific communications with a member of the Western staff, you will be required to provide specific information that will be routed to the appropriate contact within Western.

Marketing Communications

Marketing Emails. You can opt out of marketing or advertising emails by using the “unsubscribe” link or mechanism noted in communications you receive from us. You may also request to opt out of marketing or advertising emails by contacting us at [email protected]. Once we process your request, we will cease to use the information for such purposes at no charge to you. If you opt out of getting marketing messages, you will continue to receive messages from us about your relationship with us where permitted by law.

Phone Calls and Text Messages. If you do not want to receive marketing phone calls or text messages from us, please inform us that you no longer want to receive calls from us when you receive a call from us or reply STOP to a text message from us. You can also opt out of telemarketing by contacting us at [email protected].

SMS Privacy Policy

Western Pest Services is committed to protecting your privacy and ensuring the security of your personal information. By opting into our SMS communications, you agree to the following terms:

1. Information We Collect
   We may collect your phone number, name, and other relevant information you provide when opting into our SMS program.
2. How We Use Your Information
   • To send you updates, promotions, reminders, and service-related messages.
   • To improve our services and tailor communications to your preferences.
   • To ensure compliance with applicable laws and regulations.
3. Sharing Your Information
   Your information will not be sold, rented, or shared with third parties, except as required to provide our SMS services or comply with legal obligations.
4. Data Security
   We implement reasonable security measures to protect your information from unauthorized access, disclosure, or misuse.
5. Opting Out
   You may opt out of receiving SMS messages at any time by replying “STOP” to any message you receive from us.
6. Message Frequency and Charges
   Message frequency may vary. Standard message and data rates may apply as determined by your carrier.
7. Contact Us
   If you have questions or concerns about this SMS Privacy Policy, please contact us at [email protected].

By opting into our SMS program, you acknowledge that you have read, understood, and agreed to this Privacy Policy.

How Does westernpest.com Support the Children’s Online Privacy Protection Rule?

We observe appropriate national laws and regulations on children’s privacy, including in the United States, the Children’s Online Privacy Protection Act (COPPA) of 1998. Western does not actively market to children, and we never knowingly ask a child under 13 to divulge personal information. If a child under 13 has provided us with personal information without parental or guardian consent, the parent or guardian may email us, and we will remove the information and unsubscribe the child from any promotion contact opportunities.

Cookies and Tracking Technology

When you access the Sites, we (and third-party companies we work with) may collect information and store certain information by either placing small data files on your device or using other technologies such as server logs, cookies, web beacons, clear gifs, tags, e-tags, flash cookies, log files, pixels, mobile advertising IDs (such as Facebook cookies or Google’s Advertising ID), cross-device linking, and similar technologies. The information collected includes information about your activities on our Sites, IP address, browser or operating system type and version, device IDs, and demographic or inferred-interest information, as well as information or communications you have submitted to us through the Sites.

We use this information to understand general usage and volume statistics, how users navigate to and around our Sites, what content is viewed or accessed, and which services have been obtained. We also use these technologies to keep track of your preferences and profile information. We also use these technologies to allow third parties to provide analytics and advertising services and serve advertisements on our behalf across the internet and in mobile applications. For example, our advertising partners may use the fact that you visited our Site to target advertising to you on other websites and mobile apps on your current device or on other devices you use. They may match your browsers or devices if you log into the same online service on multiple devices. These third-party partners may use this information for our and their own advertising, analytics, attribution, and reporting purposes. To learn more about interest-based advertising, tracking technologies, and how to opt-out, please visit http://www.aboutads.info/choices.

Do Not Track Signals

Some browsers have a “Do Not Track” feature. It lets you tell websites you visit that you do not want them to track your online activity. These features are not yet uniform across browsers. Our Sites are thus not currently set up to respond to these signals. For more information on Do Not Track signals, please visit https://allaboutdnt.com/.

Google Analytics

We use analytics services provided by Google Analytics.  If you would like more information on how Google uses data when you visit or use our Sites, please visit www.google.com/policies/privacy/partners. If you would like to opt-out, Google provides an opt-out tool which is available at https://tools.google.com/dlpage/gaoptout.

Links to Other Websites

Our Sites may include links to other websites or applications whose privacy practices may differ from ours. If you submit personal information to any of those websites or applications, your information is governed by their privacy policies. We encourage you to carefully read the privacy policy of any website you visit or application that you use.

Will westernpest.com Disclose the Information Collected to Third parties?

Western Pest Services will disclose your personal information or any of its log file information when required by law or in the good faith belief that such actions are necessary to:

1. Conform to the edicts of the law with a legal process served on Western Pest Services;
2. Protect and defend the rights or property of Western Pest Services or visitors of Western Pest Services;
3. Identify persons who may be violating the law, the legal notice, or the rights of third parties; or
4. Cooperate with the investigations of purported unlawful activities.

Western Pest Services uses reasonable precautions to keep the information disclosed to us secure. Western reserves the right to transfer information in connection with the sale of all or part of Western Pest Services capital assets to any third party. Furthermore, we are not responsible for any breach of security or for any actions of any third parties that receive the information. Western also provides “links” to a wide variety of other websites on the internet. We are not responsible for their Privacy Policies or how those websites manage information about their users. We strongly urge you to check with those websites to determine their privacy policies.

We reserve the right to change, modify or amend this policy at any time. Any changes to this Privacy Policy will be posted on this page so that you are always aware of the information we collect, how we use it, and under what circumstances we disclose it.

Your Acceptance of These Terms

By using this site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our site. Your continued use of the site following the posting of changes to this policy will be deemed your acceptance of those changes.

Contacting Us

If you have any questions about this Privacy Policy, the practices of this Site, or your dealings with this Site, please contact us at:

Western Pest Services
800 Lanidex Plaza
Parsippany, NJ 07054
[email protected]